Our hype for Ubisoft Forward this year was through the roof—eagerly awaiting some of the biggest announcements and gameplay reveals from our favourite gaming worlds. This year, we organised not one but two action-packed events at our studios to celebrate the hard work of our talents across Ubisoft studios globally.
Live Watch Party with Content Creators
A 12-hour time zone difference from L.A. means we generally celebrate Ubisoft Forward the next day in India. But this year, we hosted a spectacular midnight watch party for the very first time at our Mumbai studio that got everyone in the community talking. Starting from 9 PM, the celebrations went until 3 AM, and everyone’s energy was simply unmatchable. Top influencers, content creators, and streamers from our local gaming community joined our unforgettable watch party.
A few days before the show, we also organised a contest for our fans on our social media channels—inviting the winner to be a part of the watch party. It was heartwarming to see the infectious excitement of our winner, who turned out to be a hardcore Ubisoft fan. We partnered with Red Bull India that ensured that our teams and guests were energised throughout the event, and we had some delicious food set up for them.
Before the stream, everyone got their hands on Assassin’s Creed Mirage on iOS, Rabbids: Legends of The Multiverse, Skull and Bones Season 2, The Rogue Prince of Persia, The Crew Motorfest, XDefiant and also an exclusive preview of Just Dance VR.
At 3 AM in the morning, we bid goodbye to our guests but not before we surprised them with a bag full of Ubisoft merchandise.
Studio Celebrations
Once we closed the midnight celebrations, it was time to get ready for the next morning — a watch party with our team members.
We had a fun and tasty start to the day with scrumptious breakfast for everyone, and we all gathered to watch the stream in our new Ubisoft t-shirts. We were super excited to see our teams’ work in the show and got to try out those games at the experience zones later. Some interesting activities added a fun twist to the day—a surprise Word Puzzle, Pick the Lot, and the most awaited Reel Deal Contest.
The energy was high throughout the studio floors —endless queues at the experience zones, constant cheering through the stream, pictures and videos being taken at the photobooth and high fives flying around made the celebrations truly special!